Logo Design, Branding, Merchandise Design, Web Design (In Progress)

Pleasure Island Brewing came to me with just a name and a dream. No logo, no brand identity, no visual language.

They needed someone who could take a blank slate and build a full brand from the ground up, one that would feel at home on a pint glass and a website alike.

Logo Design

Brand Board

Merchandise Design

Style Guide

Web Design

Canva Pro

Squarespace/Shopify Integration

Adobe Photoshop

Mascot Ideation & Creation

I started by building out a design presentation that walked the client through multiple logo concepts and visual directions, giving them real options to react to rather than a single take-it-or-leave-it proposal. From there, I refined the chosen direction into a full brand board (covering color palette, typography, and usage guidelines) so their visual identity would stay consistent no matter who was applying it.

The brand came to life across merchandise: glassware, swimsuits, T-shirts, hoodies, and stickers. Each adapted thoughtfully to its format. A branded website is currently in development, bringing the full identity online.